Justin Thomas · Nationwide & international
An operator for leaders who need clarity, courage, and movement.
Justin Thomas is a senior go-to-market executive, advisor, author, and founder of JTs Advisory Group. For more than 20 years, he has built and led sales, service, customer success, operations, and transformation organizations through growth, pressure, and change. He now brings that operating perspective directly to CEOs, founders, and leadership teams confronting decisions that cannot stay unresolved.
Justin’s distinction is not a proprietary acronym or a polished theory. It is pattern recognition earned inside real operating environments where growth targets, customers, people, technology, and difficult tradeoffs all arrive at once.
Executive leadership and operating experience
Justin is an operator first. His career has centered on building and leading revenue and customer organizations, with responsibility across sales, service, customer success, partnerships, operations, and large-scale transformation. His experience spans Thumbtack, Trulia and Zillow Group, HomeAdvisor and Angi, Expedia, Hotel Engine, and Booking.com-related work, giving him a practical view of marketplaces, technology, home services, and the customer systems that connect growth to trust.
That operating experience informs the work he does through JTs Advisory Group with CEOs, founders, and senior leaders facing revenue pressure, organizational complexity, difficult decisions, and transformation.
Executive consulting and fractional CRO work
Justin works directly with leaders on revenue growth, GTM strategy, pipeline and forecasting discipline, sales and customer alignment, executive decision-making, leadership accountability, and the operating rhythm required to turn strategy into measurable movement.
Explore executive consulting, fractional CRO, and leadership advisory options.
Books by Justin Thomas
Justin's books explore three connected questions: what success costs, what leadership requires every day, and what remains distinctly human as artificial intelligence becomes more capable.
Areas of expertise
- Executive consulting and high-stakes decision making
- Fractional CRO leadership and revenue strategy
- Go-to-market strategy and sales transformation
- Customer experience, service, and customer success
- Marketplace growth and home services
- Revenue operations and organizational design
- Leadership development, coaching, and executive communication
- Artificial intelligence, humanity, attention, and human connection
Speaking and podcasts
Justin is available for keynotes, panels, fireside conversations, executive workshops, media interviews, and business, leadership, technology, and author-focused podcasts. Visit the media and speaking pageor the podcast guest page for topic ideas and booking information.
The ideas behind the work
Justin writes about leadership without theater: high standards with humanity, growth without losing trust, AI without surrendering judgment, and success without losing the people or principles that make it matter. His books, articles, and JT Executive Brief turn those ideas into practical questions and frameworks leaders can use with their teams.
Follow Justin Thomas on LinkedIn
JTs Advisory Group
Bring the real challenge.
Talk directly with Justin about revenue growth, executive leadership, GTM, customer transformation, speaking, or a consequential business decision.
Book a conversation